Black Friday again broke records this year. With an average turnover growth of 34% compared to 2019. For some countries, peaks of more than 50% growth compared to last year. Via the cashback concepts of OrangeBuddies Media, shopping was mainly for electronics and clothing & accessories. Holidays have completely disappeared from the popular Black Friday
With the growing opportunities to shop on-the-go wherever you are, the way consumers make their Black Friday purchases throughout Europe is shifting. In order not to miss a Black Friday deal, we often buy online and offline more or less simultaneously. Multi (channel) shopping is therefore the new trend during Black Friday. This is the
Especially for Black Friday, Burger King has launched the Whopper-shopper cashback platform. The platform has been developed by Relevant Rewarding, partner of OrangeBuddies Media. Via the Burger King cashback website, consumers save for free Whopper vouchers. This temporary Black Friday campaign from Burger King is aimed at the American market. On the Whopper-shopper website, American
This year’s Black Friday event, a shopping extravaganza that is growing in scale and scope globally every year, is set to kick off this week. It’s the ultimate opportunity for retailers to triple their sales. But do you know what consumers expect, what they are interested in and what they intend to buy on Black
As a shopping event, Black Friday has become enormously popular in many countries all over the world in recent years. This trend is expected to continue in the years to come. This development is clearly reflected on the cashback shopping platforms of OrangeBuddies Media. Last year, OrangeBuddies saw a 50% increase in the number of
It is exciting to see how turnover and number of purchases develop around Black Friday every year. Just as for advertisers, it is an ever-growing online shopping event for OrangeBuddies Media and its worldwide cashback websites. In 2017, Black Week again showed that there is still considerable ongoing growth. OrangeBuddies Media’s cashback websites recorded a
The 2017 Black Friday & Cyber Monday are about to kick off again during the weekend of 24 November. This annual shopping event returns every year and has grown to become one of the most spectacular online shopping moments. It is the supreme moment for retailers to effectively allocate their marketing budgets. OrangeBuddies Media offers
Black Friday originally comes from the USA where it is the day after Thanksgiving and the official start of the Christmas shopping season. Nowadays Black Friday & Cyber Monday is internationally well known as the weekend in which you shop with huge discounts. As this is getting crazier every year online, advertisers should optimize their