Black Friday 2020: Average revenue growth of + 34%

Black Friday again broke records this year. With an average turnover growth of 34% compared to 2019. For some countries, peaks of more than 50% growth compared to last year. Via the cashback concepts of OrangeBuddies Media, shopping was mainly for electronics and clothing & accessories. Holidays have completely disappeared from the popular Black Friday

Black Friday 2020: Tips to boost your sales

This year, OrangeBuddies again conducted research into consumer expectations for Black Friday. Given the COVID-19 pandemic, an important question was whether this will have an effect on the largest annual online shopping event. And how can retailers best deal with this? The research shows that consumers expect Black Friday 2020 to be at least as