Especially for Black Friday, Burger King has launched the Whopper-shopper cashback platform. The platform has been developed by Relevant Rewarding, partner of OrangeBuddies Media. Via the Burger King cashback website, consumers save for free Whopper vouchers. This temporary Black Friday campaign from Burger King is aimed at the American market.
On the Whopper-shopper website, American consumers can purchase at more than 1,400 online shops during the Black Friday weekend. By doing so they save for free Whopper vouchers. The participating webshops are very divers, from travel websites such as Booking.com and fashion stores like Forever 21 and Tommy Hilfiger to department stores such as Walmart and Macy’s.
The cashback platform for Burger King runs on the technical system of Relevant Rewarding, a collaborating partner of OrangeBuddies Media. Koen van der Veer, managing director of Relevant Rewarding, has supervised the launch of the Burger King platform and ensures a quick processing of all purchases during the Black Friday weekend. Relevant Rewarding has already done this for partners such as VVV, Randstad and Coop supermarkets.
With a cashback rewarding platform brands can expand and enhance their member base, raise retention levels and (re)start personalised marketing campaigns. With its global network, in more than 18 countries worldwide and 30.000 webshop partners, Relevant Rewarding can offer clients the best rewards in the market.